Services that Implement Sound Strategies

Clear objectives and a sound strategy are essential for successful communications.  Laurie Wakefield approaches all assignments strategically, from short term projects to full campaigns. All engagements begin with a needs assessment and recommendations on the best approach for the client. A clear plan and statement of work, including a list of the approved deliverables, timeline and a cost estimate are provided for all projects, regardless of their scope.

Public Relations and Marketing Communications Services

Throughout her career, Laurie Wakefield has provided critical communication support for core-business initiatives including: new corporate identity, re-branding, venture capital funding , new product launches, as well as customer, partner and employee communication programs, media relations and publicity.  In her consulting practice she offers multiple levels of support ranging from complete campaigns to project management and support for existing strategies. Services include:
  • Communications Strategy and Planning

  • Corporate and Product Identity

  • Web Development and Management

  • Social Media Strategy and Coaching

  • E-mail and Direct Mail Campaigns

  • Advertising

  • Brochures and Printed Collateral

  • Media Relations

  • Presentations

  • Product Demonstrations

  • Trade Shows and Events